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Don’t let Google do your GA4 migration

March 29th 2023 If you're using Google Analytics to track your website's performance and you’ve logged in recently, you will have seen this message pop up:  Read more
Why you should upgrade to the new version of Google Analytics ASAP

Why you should upgrade to the new version of Google Analytics ASAP

June 28th 2022 After 10 years in service, Google’s Universal Analytics (UA) is being replaced by Google Analytics 4 (GA 4), starting July 1 2023. Don’t be fooled by thinking that this is your standard simple Read more

Wondering how Apple’s iOS 14 Privacy Update will impact your Facebook advertising?

May 19th 2021 It’s old news to digital marketers but it only hit mainstream media recently – Apple’s iOS Privacy Update is now in full force. What it means in a nutshell: for iPhone iOS 14 users who don’t Read more
Refresh Your Digital Communications Strategy

Refresh Your Digital Communications Strategy

May 12th 2020 In the PR world, it’s incredibly important that you take control of your messaging to ensure your company’s digital footprint matches your offline footprint.  And while HMC continues to work Read more

Best Times To Post On Social Media

April 21st 2020 If you’re creating content for social media, you know that a key challenge is getting eyes on your posts in the crowded newsfeeds.  Social media algorithms are moving towards relevance-based curat Read more

Top 5 Facebook ads mistakes that could be costing you money

April 20th 2020 Are you guilty of making these common Facebook ad mistakes that could be eating away at your marketing budget?  Boosting a post Don't get us wrong, there is a place and time to boost your organic Read more

Blog: Five powerful Facebook ads targeting options you didn’t know existed

November 18th 2019 It’s old news that advertising on Facebook and Instagram is a cost-effective way to reach new and existing customers to grow your business. Facebook's mind-blowing, granular targeting options Read more
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